The Authority on New Product Development

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New Product Development is one of the most important challenges

[pdma book cover] facing organisations today — The Product Development and Management Association (PDMA) Handbook of New Product Development 3rd Edition provides an exceptional review of cutting edge topics for both new and experienced product development leaders. It offers a comprehensive and updated guide to the practices, processes and tools critical to achieving and sustaining new product/service development success in today’s world, delivering valuable information about the fundamentals as well as emerging practices such as venturing, virtual product development and the use of social media in NPD.

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Case study in Driving SME Growth

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Ten SME companies complete a business growth programme with quite exceptional results. Read about how it was done and why it was successful. Could this be a blue print for council-led SME growth programmes?

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